Stay ahead of AI
Your team,
multiplied
by AI.
We build AI that gives your team more range. We find the highest-ROI thing to build, then ship it.

What we build
Services
Answers, qualifies, and books across phone, Instagram, and TikTok DMs.
Phone · Instagram · TikTok
DeskheySee the case studyDiscuss your projectHIPAA-ready, for private practice
Handles leasing questions, preps renewals, and routes tenant requests to vendors.
Leasing · Renewals · Vendor routing
See the Vendor Routing DeskDiscuss your projectOn-brand content, produced for you and shipped on a schedule.
Content · Scheduling
See the case studyDiscuss your projectA one-week audit, from $4,500, finds the highest-ROI win. Then we build the thing that ships it.
Audit · Build · Ship
Discuss your projectWhole products, zero to live.
Product · Zero to live
devcatalog.comDiscuss your projectA product we built end to end
Advanced AI receptionist
Answers, qualifies, and books across phone, Instagram, and TikTok DMs.
Phone · Instagram · TikTok
HIPAA-ready, for private practice
Proof
Case studies
Two engagements, both shipped.

Case 01 · AI receptionist + DM automation
Hair salon receptionist
- Client
- Naamza, independent salon, Los Angeles
- Integration
- Plugs into your existing tools
It answers the everyday questions across calls and DMs, booking, rescheduling, pricing, even parking, qualifies each caller, and routes only what actually needs a stylist.
Resolved automatically
62%
Conversations a week
~150
Across phone, Instagram, and SMS, with zero staff involvement. About 1 in 4 inquiries arrive after the salon is closed, and every one gets answered.
Case 02 · Content pipeline + scheduling automation
Social media posting
- Client
- Skincare brand, under NDA
- Delivery
- Done for you, ideation to publishing
An automated content pipeline from ideation to scheduling. Captions, assets, and publishing, all systemized.
Views on one image
90K
Photoshoot spend reclaimed
$18K
24 posts produced, about four shoots’ worth
1% lift in buy rate

Figures are early estimates, pending full intake.
AI is a multiplier for the people you have.


A letter from the studio
We ship. We make things work.
I’ve seen what AI can do for a team, and how fast it turns into noise. A new tool every week, big promises, and no time to tell what’s actually worth it.
That’s where we come in. We find the one thing worth building, skip the rest, and ship AI that works. You work directly with the people who build it.
Founded by Justin Punzalan, an engineer with over a decade building and leading production software, including AI systems for consumer products at scale.
Discuss your projectJPWorks is a Los Angeles AI engineering studio. We audit, build, and ship AI automations that multiply what a team can do.
The most common engagements: an advanced AI receptionist for phone, Instagram, and TikTok DMs, done-for-you Instagram content, property-management automations, and custom builds including whole apps. Most start with the one-week audit.
An always-on assistant that answers, qualifies, and books across phone, Instagram, and TikTok DMs. For a hair salon client it reclaimed about 12 hours a week and cut missed after-hours inquiries.
Audits start at $4,500. The one-week audit finds the highest-ROI thing to automate first and gives you a prioritized win list you can use with anyone, including an in-house team.
Owners and operators of growing businesses who want AI that ships and actually gets used.
We tailor data handling to each engagement and give your team a written brief for your use case. For sensitive or regulated work we can provision hosting on SOC 2-attested cloud providers where required, encryption in transit and at rest, least-privilege access, and a signed DPA, with subprocessors disclosed and access you can revoke on a day's notice.
Los Angeles, California, serving clients across the United States.
Stay ahead of AI
Find your edge before they do
- Start with an audit
- One week, from $4,500
- Already know the build?
- Tell us, we scope it